Could this be the latest toy from Disney that will take Disney by storm. It was only a matter of time before someone came up with a clever, new piece of technology that would work with the iPad and here it is!
The new toy will launch in October in physical Disney Stores as well as their online store and also Apple stores. Their are 6 toy cars in total which will be sold in packs of 1 or 2. Each set will be priced between £12.99-£19.99
“We’ve been working on this exciting new technology that really brings together the physical world and the app and tablet world,” says Jeff Jones, vice president and general manager for digital games for Disney’s european division. “They have a capacitive footprint, so when you put them onto the tablet, it recognises what the toy is, where it’s positioned and what direction it’s pointing in.”
The iPad app will be free to download and includes a mode for children who don’t own one of the physical toys although the features are expected to be limited.
Children drive the cars around the virtual Radiator Springs world by pinching the two front windows with their thumb and finger to complete the conductive circuit. They can explore and stop by characters from the Cars movies to talk and get missions, and take part in races. Buying more toy cars opens up new areas of the world, while additional levels will also be released in the coming months, bought by the parent through Apple’s in-app payments system.
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