For those of you that have already listened to this week’s Disneybrit Podcast (Episode 85), you will have heard us make a decision. 2012 will be the year that we will campaign to get Disney Vinylmation recognised in the UK by the Disney Company, guests and Cast Members. We have heard reports in the past few weeks of a lack of Vinylmation in UK stores (including those “spotlight” stores Disney had told us about) , and those that did, had them shoved on a low shelf and didn’t seem to care too much about them. In fact, some stores had as little as 4 in stock and out of those, several were opened. I took a trip to Birmingham during the Christmas break and decided I would go to the Bull Ring store and stock up on Vinylmation. This is what I found:
5 Vinlymation from the Have a Laugh series, two of which had been open. Having Tweeted out this photo, I had replies from people all over the country telling me they have seen the same thing. Several had spoken to Cast Members and they had expressed their disappointment at what had happen and were even frustrated that people didn’t understand what it all meant. In the same period, Disney seem to pull many of its Vinylmation from their online store as well as physical stores. Alice in Wonderland, The Lion King and Robots all vanished out of site. Come January and Cutesters and the 9″ London Vinylmation were reduced in the sale.
It was now what people feared the worse. Would UK collectors have to pay the extortionate shipping fees set by Disney Store in the USA, as well as the cost for customs fees? Would we have to rely on US residents to buy and send them and would I have to rely on my Vinylmation Mule (Craig Duncan) to continue to fit them in his suitcase?
It seemed so, until the Disney Store sent out an email to its newsletter subscribers today.
Part of that email headed “Introducing Vinylmation” seemed to be doing exactly that. Is this Disney finally realising their potential? And does this mean there is a commitment by Disney to begin to sell them on a much bigger scale? Better still, the email also tells us that the website will be getting the Furry Friends series this month. Is this season going to be the proper launch of Vinylmation? I couldn’t think of anything better than being able to go in to my local Disney Store and picking up a new vinyl. At the moment, I have to travel 45 minutes or pay £5 for delivery to my house 10 minutes away from the Disney Store European distribution centre!
All we do hope here at Disneybrit is that Disney are going to continue to bring Vinylmation over to the UK and we plan on supporting that all the way! If you are talking about Vinylmation on Twitter and are in the UK? Please support our cause for better Vinylmation choices by adding #SaveUKVinylmation to any Vinylmation tweet you put out there.